It’s a well known fact that the English Premier League enjoys unrivalled popularity in Africa. The league is especially popular in Nigeria and Kenya, both primarily English speaking countries in the continent. Arsenal manager Arsene Wenger was once quoted as saying that he had been “frightened” after seeing the intensity of Arsenal’s popularity in Nigeria and Kenya.
While the Gunners remain the primary team to support in these two countries, they have stiff competition from the likes of Man Utd, Chelsea, Liverpool and more recently, Man City. Of course success plays a big part in support, which would explain City’s rise in popularity.
The timing of the Premier League is perfect for Kenyan audiences. Continue reading